Currys

Sovereign Signs tendered for and were awarded works on behalf of Currys PC World in 2019 to take part in an ongoing programme to supply and fit Internal Signage across their full Estate.

Working with the Store Development Team to create a slim-line interchangeable graphic solution for multi-purpose applications across the store, from seamless perimeter ‘frieze’ to business hub. All of which form part of the internal signage package for Currys PC World for their on-going store refresh programme.

Recently Sovereign Signs were also awarded part of the External Signage rollout for our allocated stores which consists of new Econoflex sign casings with digitally printed PVC skins on black-clip systems, illumination provided by specified Sloan LED modules.

This year a new but familiar brand comes with a surge in innovation investment for digital, stores and colleagues, to help everyone enjoy amazing technology

Currys PC World, Carphone Warehouse, Team Knowhow and Dixons Carphone become one brand. Unveiled today, launching October 2021. The move to Currys makes things easier for customers who can now interact with one brand when choosing, affording and enjoying amazing technology

Currys is more than just a new name, with a surge of innovation investment making the experience even easier for customers who want to shop both online and in stores. Becoming one brand will be a big moment for Currys colleagues, united as never before and energised by major upgrades to stores, vehicles, uniforms, tech and more.

Check out the media release on the re-brand on the link below: 

Four brands become One. Currys | Dixons Carphone